E-Commerce Services
We Build & Grow Shopify Stores.
Store builds, product listings, and Google Ads — from the team that runs Dive To Garden and Dive To Shade every day.
Operator Experience Behind Every Project
What We Do
Everything Your Store Needs.
Pick one service, or let one team handle it all.
Shopify Store Setup & Design
A professional, mobile-friendly store built to convert.
- Theme setup and customization
- Navigation, collections, and pages
- Payments, shipping, and taxes
Product Listing & Catalog
Accurate, complete product pages that answer buyers’ questions.
- Product uploads and variants
- Specifications and descriptions
- Ongoing catalog updates
Google Ads Management
Campaigns managed with the same discipline we apply to our own budget.
- Search and Shopping campaigns
- Keyword and bid management
- Regular performance reviews
Google Merchant Center
Clean product feeds that keep your listings approved and visible.
- Merchant Center setup
- Feed optimization
- Disapproval troubleshooting
Marketplace Operations
Extend your reach beyond your own website.
- eBay store setup and management
- Listing creation and updates
- Order and inventory coordination
SEO Content & Product Media
Content that helps customers — and search engines — understand your products.
- SEO product and collection copy
- Product images and videos
- Blog and buying-guide content
Why S&Y
An Operator, Not Just an Agency.
What works in our own stores goes straight into yours.
Real Store Experience
We build, manage, and advertise our own Shopify stores — not just client projects.
We Treat Your Budget Like Ours
Every ad dollar is managed with the care we give our own campaigns.
One Team, End to End
Store, catalog, and advertising handled together — no handoffs between vendors.
Built for Complex Products
Experience presenting large, specification-heavy products that need detail to sell.
Clear Communication
Direct access to the people doing the work, with regular updates.
U.S.-Based Team
Based in Houston, Texas, serving businesses across the United States.
Client Work
Client Work in Action.

ELTG 365
Commercial LED Lighting
The Engagement
We provide ongoing e-commerce and digital marketing support for this commercial lighting business — managing its online store, marketplace channel, and paid advertising as one connected operation.
Scope of Work
- Shopify store management
- eBay store operations
- Google Ads campaign management
How We Work
A Simple, Clear Process.
Discovery
We learn about your products, customers, and goals.
Plan & Quote
You receive a clear scope, timeline, and quote.
Build & Launch
We set up your store, catalog, and campaigns.
Manage & Improve
Ongoing management, reporting, and optimization.
Who We Help
Built for Product Businesses.
Manufacturers & Brands
Launch or improve a direct-to-consumer store alongside your dealer network.
Small & Mid-Sized Retailers
Get professional store management without building an in-house team.
B2B & Commercial Sellers
Bring specification-heavy commercial products online and reach buyers through search.
FAQ
Common Questions.
Which platforms do you work with?
We specialize in Shopify for online stores, Google Ads and Google Merchant Center for advertising, and eBay for marketplace sales.
Can you take over an existing store?
Yes. We can review your current store, catalog, and ad accounts, then recommend and carry out improvements.
Can I hire you for just one service?
Yes. You can choose a single service, such as product listing or Google Ads, or combine several into ongoing management.
How is pricing determined?
Pricing depends on the scope of work. After a discovery call, we provide a written quote before any work begins.
Let’s Talk About Your Store
Ready to Grow Your Store?
Tell us about your business — we’ll recommend the right next step.
